Guilda Pytlíci

The big new balance fresh foam breakthrough of the company was come from a long-distance winner who worn the TIGER shoes in the 1951 Boston marathon race. At the same time, the company made great progress in terms of indoor sports shoes and the invention of CUPSOLE, providing for basketball players the stability and better performance footwear products. During the process to prepare for the 1956 Melbourne Olympic Games, KIHACHIRO ONITSUKA set a goal for his company, to make the most suitable shoes for sports.

By the application of the new rubber formula, the first magic running shoes was born in 1960. The magic shoes were designed with ventilation system. The Marathon legend ABEBEBIKILA preferred TIGER shoes as his first running shoes from 1961. In order new balance canada sale to select the most suitable technical reference material to make the shoes, the TIGER had been measured for more than 20, 000 people's feet. In the 1964 Tokyo Olympics Games, 46 medal winners were dressed on TIGER brand shoes.

In the new balance men shoes same year, Australia DEREK CLAYTON broke the marathon record with an amazing result. The upper material of TIGER shoes he worn was made up of NYLON material, at that time it was the unique one. In the same year, recording to the first footwear survey published by the RUNNER WORLD magazine, TIGER was in the top list in the testing five jogging shoe brands. Untill 1970, TIGER became the largest running shoes manufacturer, and 70% hot athletes were all wearing its new balance sale canada shoes.

Nearly 80% volleyball players in the 1972 Munich Olympics games worn TIGER shoes. Since the Munich Olympics, TIGER began to flourish in Europe. Accompanied with the acquisition of several small companies, ASICS Corporation was formally established in 1977.The name ASICS is an acronym for "ANIMA SANA IN CORPORE SANO".The 1992 Barcelona Olympic Game became the new peak period for ASIC, in which year ASIC became the first Olympic Games officially sports shoes sponsor.

Later in 1978, in an official way, the name of the Blue Ribbon Sports was changed into Nike Incorporation. The creation of the word Nike should be owed to the Greek word which means the goddess of victory. By manufacturing its own products, such as the Nike Golf, Nike Pro and Nike air, Nike Company gets its brand known in the market. Nike Company then owns its first small new balance shoes men retail shop the name of which is Nike town. The major sponsors of Nike Company include the famous athletes from the whole world and sports teams.

Marc Peter, as the president in Nike Company, is also the Chief Executive Officer (CEO) by managing the company. Philip Knight is recommended as the chairman of the board of directors and Charlie Denson is the president of the Nike Brand. From the distribution of directors in Nike Company, we can see some diversity in aspect of leadership. Truly, there are more male directors than female ones, but the difference is not so notable.